Umberto Giannini Frizz Fix Shampoo

Fix frizz with this sulphate-free shampoo 250ml for 78% less breakage*. Powered by vegan KeraFUSION™ bond repair technology, a plant-based keratin alternative formulated using an upcycled by-product of milk thistle. Clinically proven actives penetrate the hair strand to fight frizz from within for softer, stronger, frizz-free hair from the inside.

The metal detox technology with Sodium Gluconate helps remove dulling metals and minerals found in everyday shower water that build up on your hair, for brighter colour and a softer feel.

94% natural moisturising formula rich in peptides and Hyaluronic Acid to drench hair with hydration without stripping hair of natural oils. *Results based on instrumental hair strand test vs untreated hair

For all types of frizzy, damaged hair

Apply to wet hair, massage into your scalp, and rinse. Follow with Frizz Fix Conditioner. Complete the regime with The Frizz Oil, Styling Cream and Control Clay.